Dick Tracy Crimestopper Game
McDonalds (1990)
It may be difficult to believe unless you were a kid at the time, but the Dick Tracy movie was one of the most heavily marketed movies of the 90's. Seriously, this was almost on the level of Star Wars. It was absolutely everywhere throughout the summer of 1990.
One of the ways the movie was promoted was through the McDonald's Dick Tracy Crimestopper game which began 30 years ago today. These scratch off game cards are part of my collection of things that most reasonable men of my age have thrown away long ago. You can see photos of other signs and promotional material from the Crimestopper game from @DickTracyMovie on Twitter.
